Crypto lender Nexo, which oversees $11 billion in assets, has announced its return to the U.S. market following its departure in late 2022 due to regulatory challenges. This comeback is largely attributed to shifts in the regulatory landscape for the crypto industry during the Trump administration.

During an exclusive business event where Donald Trump Jr., a prominent advocate for the crypto sector, was present, Nexo co-founder Antoni Trenchev made the announcement regarding the company's re-entry into the American market. The event highlighted the increasing political backing for digital assets within the U.S.

Donald Trump Jr. echoed this sentiment, emphasizing that U.S. users would regain access to all Nexo services, which include a variety of offerings designed to cater to different user needs.

In the past week, the network's native token, NEXO, experienced a significant rise, surging by over 12%. This positive trend persisted following the announcement, with its market capitalization currently standing at $1.2 billion.

Nexo, established in 2018, is a well-known crypto lending platform that has facilitated over $320 billion in transactions. In 2022, the company withdrew from the U.S. market due to regulatory pressures. The Securities and Exchange Commission (SEC), along with several states including New York, Kentucky, and Vermont, alleged that Nexo offered unregistered securities through its Earn Interest products. In response, the crypto lender agreed to pay a $45 million fine and ceased services for U.S. clients.

With a more accommodating regulatory atmosphere, Nexo's return signifies a crucial turning point. The platform is now focused on strengthening its commitment to providing secure and customized solutions that empower users to enhance and safeguard their crypto wealth.

Under Trump's guidance, U.S. regulators seem more receptive to innovations in the crypto space, potentially creating opportunities for other platforms that had previously withdrawn to re-enter the market. Recently, crypto market maker DWF Labs also declared its intention to enter the U.S. market.

In January, the TON Foundation mentioned plans for a substantial expansion in the United States, buoyed by the evolving crypto regulatory environment.

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